Earlier today, I got into a mild debate about the phone number displayed in one of my recent videos. The number is to my home that doubles as my current office. To me, it’s not a big deal, but the suggestion was made that it might be frowned upon by the companies we are targeting as potential clients. I didn’t give it much thought, but maybe there’s something to it that I’m completely missing.

Legitimacy?

Some may be swayed to believe we’re not a legitimate entity because we’re not housed in a big square building, but I would argue that knowledge is knowledge, and talent is talent so what difference does it make if someone calls me at a home/office or a corporate like structure? Does it really matter anymore if someone with knowledge, talent, and ability calls their office “home” or if it’s a true office structure?

Spanx Started as a Home Grown Business

Furthermore, do the women who buy Spanx get offended when they learn Sarah Blakely started out in her apartment and worked for two years from there before hitting the big-time? Her firm now generates over $150 million in revenue. (NOTE: if you click on the link in Sarah’s name you’ll be taken to a video where she mentions Oprah coming to visit her in Atlanta and wanting to film her in her “corporate office” which happened to be her apartment at the time.)

What’s Your Opinion?

If it were your business, would you care if an outsider you were about to hire to help grow your business worked out of their home, or does it mean something to you that they have an office structure that serves as headquarters? Let me hear your thoughts either way as I’d like to learn what decision makers think about this topic.