I have more or less finished the core of the Personalization Precept report and have begun to outline the campaign sequences for it.  The official release date is still Friday, August 8, 2008, and I believe this will be a report that direct response marketers are going to want to get their hands on to better understand the current market and the metrics driving it.

Some statistics on the report:

  • 40 pages long
  • 5.3 MB
  • 13 graphs
  • 7 case studies
  • 4 quotations from real world field marketing experts
  • Lots of statistical analysis

My hope is that you’ll take the time to register for this free resource right now by visiting http://PersonalizationPrecept.com.  Again, you won’t begin to receive correspondence from me until Friday, but things will begin in earnest then.

I look forward to your feedback and learning about your business as things progress.