Having Trouble Growing Revenue?
Growing sales is the key to success for a small to medium business. Aligning sales and marketing helps drive that growth.
A potential prospect needs to:
- know you’re out there
- understand what you do in terms that express true benefits and value
- be able to find you
You’ve done the hardest part to get your doors open, but how are you going to attract a consistent prospect base to convert into customers which will grow your business?
By using cost effective marketing techniques, our clients can distribute their messages without a huge initial cash outlay.
Not Sure Where to Take Your Business Next?
We consult with entrepreneurs to help them overcome the inevitable bumps in the road to improve the odds of smoother sailing and increase sales.
Need advice or someone to talk to about issues you’re facing with your business? We’re the team to talk to!
Is Your Sales Force Sporadically Attaining Quota?
Does your sales force target ideal customers and deliver better than expected (BTE) results on a consistent basis?
Let us help you and your sales force:
- Gain higher level decision maker access
- Shorten sales cycles
- Coordinate your marketing message
- Implement personalized automated follow up sequences to reduce funnel “leakage”
- Reduce reliance on discounting
- Focus on ideal prospects
- Increase closing ratios
Personalized Response Marketing Development & Implementation
- How effectively does your organization communicate with suspects, prospects, leads, and current customers?
- Do you have a well defined formalized marketing process that aligns sales and buying cycles?
- Do your sales and marketing departments work hand-in-hand to nurture client relationships throughout the buying cycle all the way through to repeat purchases and/or word of mouth marketing generation?
Some of the beneficial implementations we’ve helped craft include a mix of:
- Automated Response Sequences
- Direct Campaigns
- Search Engine Optimization
- White Papers
- Referral Management
- Videos (Vlog)
- Content Development & Placement
- Branding & Awareness
- Media Buying
That’s a long list of techniques to balance, but that’s one of the reasons companies like yours rely upon us.
Improving Sales Performance with Strategically Aligned Marketing
Does you company suffer from any of the following?
- Lack of qualified leads in the pipeline
- Lengthy sales cycles
- Frequent “no decisions”
- Pursuit of unqualified opportunities
- Difficulty winning complex opportunities
- Wide variation in forecast accuracy
- Inability to access key decision makers
- Heavy reliance on discounting
- Failure to increase wallet share
If so, contact us now to setup a free initial consultation to discuss your business.
Search Engine Optimization:
Organic SEO can help put your firm on the Internet search map and allow you to compete with vastly larger competitors without requiring you to set up shop in new territories.
Does your business struggle with any of the following?
- Consistent quality lead generation
- Increasing revenue
- Reducing customer acquisition costs
- Expanding market share
- Shortening sales cycles
- Creating brand awareness
If you answered “yes” to any of the above scenarios, SEO may be a marketing tactic worth considering. We can help you although we only take on a selected number of clients.