Considering SEO as a Boost for Your Real Estate Brand

Considering SEO as a Boost for Your Real Estate Brand

The following was inspired by an email thread that went back and forth between myself and the President of a Web Design House. the project mentioned is  in the very beginning stages of an SEO project that we are fulfilling for one of their clients.I thought you...
Personal Branding is its own reward

Personal Branding is its own reward

Each year, Dan Schawbel’s organization recognizes some of the standout brands with Personal Brand Awards. Last year, Rohit Bhargava won the gold award, and this year Jeremiah Owyang was presented the 2008 gold award. An esteemed panel of judges made the...
Build your brand:  Cultural clues

Build your brand: Cultural clues

I walked into a client’s boardroom to make a presentation.  The room looked like many other boardrooms, but there was one thing that immediately caught my eye. They had party mints on the table. I’m not telling you the industry, location, brand or any...
When does 237 = 15,000?

When does 237 = 15,000?

Image by andrewodom via Take 237 generous authors.  Cull them from 15 different countries.  Add in 8 topics of discussion and what do you get?  Hopefully, $15,000.  But for sure, you get… Age of Conversation 2.  Why don’t they get...
Build your brand:  First Day rituals

Build your brand: First Day rituals

There are many stress filled days on the job.  But for many people, their first day at the new gig ranks right up there.  Why not take the opportunity to really seed your company’s brand with the new employee from day one? Sure, they need to fill out...