Archive for 'media'

This is a guest post courtesy of maxyRO

Romania

In America, we’re in the midst of the elections.  It’s a time where the political landscape is changing and everyone is trying to grab a slice of the pie. We, as social media users, have paid a good share of attention to the US elections, sometimes unwillingly.

It goes without saying that social media is a big part of the online campaigns that are helping candidates reach out to its younger audience. But it’s not just the US candidates that have taken up social media and started using it as a political tool.

Countries overseas are also getting into the social media landscape.  Romania has the first Prime Minister in the European Union to get both a twitter and a facebook account along with the launch of his new website. (more…)

When does 237 = 15,000?

Age of Conversation 2 coverImage by andrewodom via Take 237 generous authors.  Cull them from 15 different countries.  Add in 8 topics of discussion and what do you get?  Hopefully, $15,000.  But for sure, you get…

Age of Conversation 2.  Why don’t they get it? 

After a very long process, the hardback, paperback and e-book versions of Age of Conversation 2 are on sale, starting today.

As many of you will recall, Gavin Heaton and I got a wild hair in the spring of 2007 and solicited 103 authors to help us create the first book, Age of Conversation

With that book, we were able to raise over $14,000 for Variety, the Children’s Charity.  Surely, with twice as many authors, we can top the $15,000 mark. I’m hoping for $20,000 – truth be told.

Each author contributed a single page chapter and wrestled with topics like:

  • Manifestos 
  • Keeping Secrets in the Age of Conversation
  • Moving from Conversation to Action?
  • The Accidental Marketer
  • A New Brand of Creative 
  • My Marketing Tragedy
  • Business Model Evolution
  • Life in the Conversation Lane

Put it all together and you have insights from social media pros, traditional agency veterans, authors, ministers, directors of marcom, artists, PR experts, non-profit directors and many others in between.

The book will make you think, shake your head and on occasion, laugh.  It will also mean that you helped us raise money for a very worthy charity that cares for the world’s children. 

As my friend (and one of the authors) John Rosen succinctly said…Buy this book.  Period.

Here’s a complete list of our gracious authors.

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Feel like a manic juggler?

Animation of 3 ball cascade , also known as a ...Image via WikipediaI don’t know about you but sometimes it can be a little overwhelming.  Okay…that’s a lie.  It can be incredibly overwhelming.

We’re all juggling as fast as we can and no matter how many balls we have in the air, there’s always another one being tossed into the rotation.

There’s a new project (or three) at work, a new book to read, 5,000 new blog posts in your RSS feed reader, six fresh social media tools to explore and 200+ e-mails.  Daily.

That doesn’t even take into account your family, friends and just carving out some down time.  Have a hobby?  Like to travel? Well, sleep’s optional, right?

Never before in my career have I seen a more turbulent time.  Turbulent is not necessarily a bad thing.  There’s just so much swirling around us, our customers and the work we do.  And it’s exciting.  Intoxicating.  And important to continuing to be relevant in our jobs.

So…how do you juggle it all? How do you stay sane AND productive?

Here’s my plan.  Help me spread the word that we’re looking for Sanity/Productivity tips.  Once we get a good collection here, I’ll create an free e-book that we can offer to others suffering from the same manic juggling that we are.

Come on…share a tip, idea or solution that works for you.

 

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Social Media Charity(This story has been updated with a newer idea here: A Plan for Social Media Sites (and users) to Give Back)

Digg, StumbleUpon, Reddit, Slashdot, Newsvine, NowPublic, Yahoo! Buzz.  Between these seven sites, traffic to a particular website can easily exceed 100,000, potentially much higher.

With so much power to drive people to various websites across the Internet, why are none of them greatly involved with charity?  I’m not talking about donating – I’m sure that the companies or their executives donate.  I’m talking about making a difference.  I’m talking about using their power to drive traffic and applying it to charity websites.


The reason that they don’t is that they (other than Slashdot) are strictly driven by the actions, likes, and intentions of the users.  You could argue that there is a human hand or two manipulating the system from time to time, but that’s an entirely different post. (more…)

Tip’d: A Social Media Site on the Rise

Tip'dWith so many open source variations of social media sites, there are new ones launched every day.  Most cater to a very small niche and rarely make it to 100 registered users.

Tip’d is the exception.  After its official launch last week, it has already made some amazing strides as of October 20, 2008:

  • 750+ registered users
  • 1000+ articles submitted
  • Approaching 10,000 Tips received
  • 600+ comments made

The real splash, though, is in the quality of users.  Social media powerhouses like zaibatsu, tamar, jaybol, Emit, nowsourcing, weblaunches, webaddict, 1only, coloneltribune, ritubpant, TunisianGuy, and  adrian67 have been active on the site.  Many of them came because of the endorsement of another social media powerhouse, msaleem. (more…)

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