by | Sunday | Internet, Sales / Marketing, SMB Consulting News
I’ve been cranking out new websites at a pace of about 1 every other day for the last week or so. All of them are lead generation sites, but they offer high quality resources in exchange for contact information. If you or anyone you know might be interested in...
by | Friday | Marketing, personalization precept
If you have been around Direct Marketing or Internet Marketing for any time at all you have probably already heard how personalizing your sales message can increase your response rates and conversion rates. One simple way to personalize your sales message is to use...
by | Thursday | Internet, Marketing, personalization precept
One of the most popular and cost effective strategy of internet marketing is direct email marketing. With instant feedback from your customers, you are able to frequently monitor your web site’s performance too. If you are into an online business, then your...
by | Wednesday | how-to, Video
I thought I’d toss together a quick video on using Summize as a research tool as it came in handy when compiling the Personalization Precept. I hope you enjoy the video and share your comments once you’ve scoped it out.
by | Wednesday | Internet, Marketing, personalization precept, Tips
Personalizing your emarketing items, such as newsletters, broadcasts, etc. is not new; most people who use email regularly are used to seeing their first names in email subject lines or within an email newsletter. And, if you regularly send out emails to your...
