by | Tuesday | Marketing, personalization precept
When you have signed up as an online affiliate with a merchant, you know that your next action is to start promoting the affiliate product. The promotion campaign is done by driving traffic to your affiliate web page. When you have worked hard to drive traffic to your...
by | Tuesday | Business, Presentations, Sales, Video
In our ongoing video series that highlights increasing sales for a fictitious technology company, I review the stakeholder meetings in this installment. Brief Recap As I hope you remember, this is a $62.5 million technology company that has experienced a few bumps in...
by | Thursday | Business, Marketing, Sales, Tips
If you watched our introductory overview video in which we introduced a fictitious technology company and a project to increase sales for their organization, the following video provides an overview for the next step in our endeavor–outlining keys to success. In...
by | Thursday | Business, Presentations, Sales
In the video below, I outline a fictitious technology company that generated $62.5 million in 2007. The company is experiencing some growth pains however, and I have outlined five potential solutions to help them address their revenue growth obstacles. Take a peek at...
by | Friday | Advertising, Company News, Internet, Marketing, Product News, Social Media
I (Roger) have been involved with social media for awhile now in various forms (MySpace, Facebook, blogging, LinkedIn, etc.), but I didn’t get consistently involved with Twitter until a month ago or so. Now I’d consider myself a Twitter-holic. Rough...
