Leveraging Facebook for Your Business

While Facebook is admittedly not one of my favorite social media sites, there are ways to utilize it that will benefit you professionally. In the video below, I take a stab at giving a broad overview of Facebook and how you can leverage it from a business perspective....

5 Ways Enterprises can Increase Sales

In the video below, I outline a fictitious technology company that generated $62.5 million in 2007. The company is experiencing some growth pains however, and I have outlined five potential solutions to help them address their revenue growth obstacles. Take a peek at...

7 Twitter Business Applications

Frequently, when I meet with business decision makers I hear things like “social media just seems like a bunch of 20 somethings wasting time talking about nonsense” or “I just don’t see any business value in Twitter.” That got me to...

Using Twemes to Expand Your Twitter Universe

A recent project by CoachDeb and Warren Whitlock on Twitter opened my eyes to Twemes, and I thought it might be a good video topic. Below is a short video that shows how to create a thematic conversation thread on Twitter which can help you gather quality information...