Stay Out of the Bad Part of Town

by John Jantsch (Duct Tape Marketing)Did your parents ever warn you about “the bad part of town?” Well, the web has those places too. A lot of people understand that links back to a web site can help a web site get better rankings in the search engines....

Gatekeeper Google's Unbreakable Algorithm

It seems we spend a lot of time talking about lawsuits filed against Google these days, what with Sumner Redstone’s $1 billion swing at the Web giant and all. But it’s a smaller suit just dismissed by Judge Jeremy Fogel of the U.S. District Court for the...
2007 Digital Outlook

2007 Digital Outlook

By GuyKawasaki Avenue A Razorfish recently published the 2007 Digital Outlook Report (6230.6K). This report examines trends in the way consumers, publishers, and advertisers employ digital media to have a conversation with each other. Specifically, it covers the...

Is Your Strategy Wrong?

If you are not using the 80/20 Principle to control your strategy, your strategy is more than likely wrong. You may not have an accurate picture of where you make, and lose, the most money.Where are you making the most money?Conduct an 80/20 Analysis of profits by...