How to Create a Successful Real Estate Website

How to Create a Successful Real Estate Website

This is the feature article in this week’s RealtyBiz Agent Success Newsletter. Have you ever wondered why only a handful of real estate sites generate tons of leads while the vast majority of sites hardly ever do? The secret to their success isn’t rocket...
How to Create a Successful Real Estate Website

Why SEO is Dead

Search Engine Optimization (SEO) or Off Page Equity? Huh? Have you ever thought about what that means? Going back to its roots, SEO meant to optimize a page so an engine like Alta Vista would like it and rank it higher than the next guy or gal. Words like density,...

Direct Mail Personalization

An interesting article I found while browsing Ezinearticles.com earlier: A colleague who does work for a nonprofit organization contacted me asking if I could do research on the success rate of personalized direct mail letters (Dear Joe) versus generically addressed...