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Link Building Step 3
Step 3: Finding Heavily Linked to Blogs Once you have search results, it’s time to fine tune the search to deliver only the blogs with a lot of links pointing to it already. To do this, we’ll adjust the “authority” level for our search results. We wish to focus our...
Link Building Step 2
Step 2: Searching for Quality When looking for quality link partners, it’s often best to broadly search the blogosphere in order to return the greatest number of sites. Unlike traditional searches where it’s most desirable to weed out as many sites as possible, the...
Link Building Step 1
Step 1: Identify Good Linking ProspectsEvery good linking campaign begins with the identification of potential linking partners which fit the following criteria:Content relevant to the site you are optimizingIn a relevant industrySite has a lot of other sites linking...
Apprentice: Stefani Wins!
The season finale of the Apprentice just now finished airing, and The Donald selected Stefani over James. I'm a bit surprised by that, but I believe it's a good choice. James has been a strong performer, but he had some close calls in the boardroom, and that seemed to...
Branding: Differentiate or Die
By Derrick Daye on Sprint What has changed in business over recent decades is the amazing proliferation of product choices in just about every category. It's been estimated that there are 1,000,000 SKU’s (Standard Stocking Units) out there in America. An average...
The Essence of Duct Tape Marketing
By GuyKawasaki Duct tape (the tape) is simple, effective, and affordable—it’s not always the prettiest solution, but it does always work. The central theme of Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide by John Jantsch is that...
March good for biz magazines, bad for personal finance titles
By Chris Roush on Wired MagazineMarch saw an increase almost across the board for mainstream business magazines in terms of ad revenue and ad pages, but decreases for the personal finance glossy titles, according to data from the Magazine Publishers of America....
Book Review: Success Built to Last
By Michael Wade Success Built to Last: Creating a Life that Matters by Jerry Porras, Stewart Emery, and Mark Thompson mentions plenty of famous names but its main emphasis is on how ordinary people can do extraordinary things.Although some of the book's findings are...
What's Happened to Effective Writing?
There are several poorly written articles circling the bowl on a daily basis, and this may end up being yet another one, but it's alarming to me that professional journalists consistently botch spelling and grammar. It used to be newspapers, magazines, and books...
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