club Archives - Business Marketing Consulting Services | Louisville, KY | SMB Consulting, Inc.

Journalists Struggle With New Media

Fri, 31 Oct 2008 12:57:54 +0000

Reporters are complaining that news organizations are burning them out by making them use more and different types of technology to tell their stories, journalists said at a National Press Club Forum this week. Journalists charge there is little evidence that new technology is bringing in enough revenue to save jobs and support the news […]

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Using Video in Your Real Estate Marketing

Fri, 31 Oct 2008 12:57:11 +0000

Having commercial quality video that represents your business is a valuable animated brochure. Much like a traditional website the highly produced video is useful, but not nearly as much as the more scrappy on the fly production. Much like what a blog is about. Because of its conversational nature, Web 2.0 demands speed and consistency.Some […]

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Louisville Social Media Club Review: July 2008

Fri, 01 Aug 2008 23:03:49 +0000

On Tuesday, July 14, 2008 the Social Media Club of Louisville met at the Water Tower on Zorn Avenue. The meeting was well attended and a welcome change of scenery from some of the louder atmospheres of the early days. A very interesting presentation was given by Jake McKee, formerly of Lego. Much of what […]

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Louisville Social Media Club Meeting 4 Review

Wed, 21 May 2008 17:05:04 +0000

Due to some personal family issues and scheduling conflicts, I was not able to attend the Louisville Social Media Club event last night which really is a bummer for me because I enjoy sharing the experiences at these events. Due to that, I can’t provide a similar review to last time or the time before […]

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Twitter as a Traffic Generation Tool? You Bet!

Fri, 02 May 2008 16:03:28 +0000

I (Roger) have been involved with social media for awhile now in various forms (MySpace, Facebook, blogging, LinkedIn, etc.), but I didn’t get consistently involved with Twitter until a month ago or so. Now I’d consider myself a Twitter-holic. Rough Beginnings At first, I just didn’t get Twitter. 140 characters to tell people “what I’m […]

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Social Media Club Louisville: Meeting 3 Review

Wed, 16 Apr 2008 23:50:57 +0000

The SMC of Louisville met last evening (April 15, 2008) at The Fox & Hound. It was a very large group, and everyone seemingly had an excellent time although the actual presentation was hampered a bit by the loud music in the adjoining rooms. That’s no-one’s fault, and it didn’t negatively impact my experience one […]

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SMC Louisville Meeting Recap

Wed, 19 Mar 2008 20:33:14 +0000

I (Roger) attended my first Social Media Club of Louisville event last night hosted at C-Net’s office here in the ‘Ville. I had a good time and enjoyed meeting Joe, Lenny, Chris, Jason Falls, Jeremiah, and chatting with Rob and Todd (who I already knew ahead of time). Thanks to Jason for bringing beer for […]

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Are You Linkbaiting The Right Audience

Mon, 05 Mar 2007 04:46:00 +0000

Jan. 29, 2007 at 1:09pm Eastern by Eric Ward Last summer, I was asked for my personal definition of the term “linkbait.” In a column titled Link Bait Kool-Aid, I wrote that linkbait was “more or less anything you create anywhere on the web that inspires other people to link to it.” The link to […]

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