meeting Archives - Business Marketing Consulting Services | Louisville, KY | SMB Consulting, Inc.

Make trade events deliver in 2009 (Cece Lee)

Mon, 17 Nov 2008 19:33:46 +0000

Drew’s Note: As I try to do every Friday, I’m pleased to bring you a guest post. Meet another thought leader who shares her insights via the blogosphere. So without further ado…Cece Lee. Again. Enjoy! As companies prepare to reduce travel and marketing budgets, marketers will be seeking ways to get the most out of […]

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Build your brand: Cultural clues

Sun, 02 Nov 2008 11:41:00 +0000

I walked into a client’s boardroom to make a presentation. The room looked like many other boardrooms, but there was one thing that immediately caught my eye. They had party mints on the table. I’m not telling you the industry, location, brand or any other detail about this client. But…close your eyes and imagine what […]

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The Future of Content in the Age of Information Overload

Fri, 31 Oct 2008 13:19:15 +0000

The decline of newspaper popularity has been attributed to the rise of the internet and the proliferation of web-based content. With an extremely low barrier of entry and variable cost, the web allows anyone with a computer to become an independent publisher: As a result, the amount and variety of content online far exceeds print publications in most […]

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7 Tips for Coping with Email Overload

Fri, 31 Oct 2008 12:57:37 +0000

This is the feature article in this week’s RealtyBiz Agent Success Newsletter. I’m now back from Spain and have spent the last week trying to catch up on email, contacts, client relationships, and everything else that I put on hold for my vacation. Getting away was great – and I made sure not to do […]

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Louisville Social Media Club Review: July 2008

Fri, 01 Aug 2008 23:03:49 +0000

On Tuesday, July 14, 2008 the Social Media Club of Louisville met at the Water Tower on Zorn Avenue. The meeting was well attended and a welcome change of scenery from some of the louder atmospheres of the early days. A very interesting presentation was given by Jake McKee, formerly of Lego. Much of what […]

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5 Ways to Increase Technology Sales: Video 3

Tue, 03 Jun 2008 05:09:31 +0000

In our ongoing video series that highlights increasing sales for a fictitious technology company, I review the stakeholder meetings in this installment. Brief Recap As I hope you remember, this is a $62.5 million technology company that has experienced a few bumps in the road toward their goal of becoming a $100 million company so […]

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Louisville Social Media Club Meeting 4 Review

Wed, 21 May 2008 17:05:04 +0000

Due to some personal family issues and scheduling conflicts, I was not able to attend the Louisville Social Media Club event last night which really is a bummer for me because I enjoy sharing the experiences at these events. Due to that, I can’t provide a similar review to last time or the time before […]

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Twitter as a Traffic Generation Tool? You Bet!

Fri, 02 May 2008 16:03:28 +0000

I (Roger) have been involved with social media for awhile now in various forms (MySpace, Facebook, blogging, LinkedIn, etc.), but I didn’t get consistently involved with Twitter until a month ago or so. Now I’d consider myself a Twitter-holic. Rough Beginnings At first, I just didn’t get Twitter. 140 characters to tell people “what I’m […]

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Cincinnati Social Media Breakfast Review

Tue, 29 Apr 2008 20:44:45 +0000

This morning (April 29, 2008), I (Roger) attended a social media breakfast in Cincinnati at the Holiday Inn in Newport that was “headlined” or “emceed” (whatever term you’d prefer to toss in here works for me) by Albert Maruggi. One of the primary reasons I decided to attend was that I’ve listened to Albert’s podcast, […]

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Zing Social Media Overview Seminar Review

Thu, 24 Apr 2008 07:21:04 +0000

Yesterday (April 23, 2008), we hosted a very small group to discuss “10 Ways to Increase Sales from Social Media” at Zing’s offices in Louisville. For those that didn’t get the opportunity to attend, here’s a summarization of what all was discussed. We started off the discussion with a quick round robin to see who […]

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