opinion Archives - Business Marketing Consulting Services | Louisville, KY | SMB Consulting, Inc. https://smbconsultinginc.com/tag/opinion/ Better Marketing | Better Results Mon, 17 Nov 2008 19:33:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://i0.wp.com/smbconsultinginc.com/wp-content/uploads/2023/03/cropped-SMB_cyan.png?fit=32%2C32&ssl=1 opinion Archives - Business Marketing Consulting Services | Louisville, KY | SMB Consulting, Inc. https://smbconsultinginc.com/tag/opinion/ 32 32 230892403 How to Understand Your Audience: Data Collection & Analysis https://smbconsultinginc.com/2008/11/17/how-to-understand-your-audience-data-collection-analysis/ https://smbconsultinginc.com/2008/11/17/how-to-understand-your-audience-data-collection-analysis/#comments Mon, 17 Nov 2008 19:33:38 +0000 http://smbconsultinginc.com/blog/social-media/how-to-understand-your-audience-data-collection-analysis/ The internet is a fast-paced environment. People can come to your website at any hour from a wide range of locations, each of them with different intentions or needs. Unlike physical retail stores, you can’t see who is coming in and browsing around. You don’t know much about the people reading you. How can we develop a rough profile […]

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]]> https://smbconsultinginc.com/2008/11/17/how-to-understand-your-audience-data-collection-analysis/feed/ 1 567 Blogging Questions & Answers 24 https://smbconsultinginc.com/2008/11/10/blogging-questions-answers-24/ https://smbconsultinginc.com/2008/11/10/blogging-questions-answers-24/#comments Mon, 10 Nov 2008 16:24:08 +0000 http://smbconsultinginc.com/blog/social-media/blogging-questions-answers-24/ I hope you guys had a great week, and to close it in style, here comes the Blogging Questions & Answers. I am answers the questions on batch 19 already, so stay tuned if yours has not been featured yet. You can leave a question for me by writing a comment below. 1. Lax asks: […]

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]]> https://smbconsultinginc.com/2008/11/10/blogging-questions-answers-24/feed/ 1 551 How dumb do you think your customers are? https://smbconsultinginc.com/2008/11/06/how-dumb-do-you-think-your-customers-are/ https://smbconsultinginc.com/2008/11/06/how-dumb-do-you-think-your-customers-are/#respond Thu, 06 Nov 2008 11:28:00 +0000 http://smbconsultinginc.com/blog/social-media/how-dumb-do-you-think-your-customers-are/ We give a lot of lip service to the idea of authenticity.  But come on…do we really think hotels don’t want to wash our sheets and towels every day because they care about the environment? I’d have a much higher opinion of the hotel if they said…if we can save a few hundred thousand dollars […]

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]]> https://smbconsultinginc.com/2008/11/06/how-dumb-do-you-think-your-customers-are/feed/ 0 549 Subscribe To My Internet Marketing Newsletter https://smbconsultinginc.com/2008/11/05/subscribe-to-my-internet-marketing-newsletter/ https://smbconsultinginc.com/2008/11/05/subscribe-to-my-internet-marketing-newsletter/#respond Wed, 05 Nov 2008 19:09:03 +0000 http://smbconsultinginc.com/blog/social-media/subscribe-to-my-internet-marketing-newsletter/ I have been planning to launch my email newsletter for a while, but wasn’t able to due to lack of time. This week I finally found some time to create an account on Aweber, and I will be launching the list officially today. So what will it be about? Internet marketing and online business. Sure, […]

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]]> https://smbconsultinginc.com/2008/11/05/subscribe-to-my-internet-marketing-newsletter/feed/ 0 542 Election Special: Whatever You Do, Do Not Vote For This Candidate https://smbconsultinginc.com/2008/11/04/election-special-whatever-you-do-do-not-vote-for-this-candidate/ https://smbconsultinginc.com/2008/11/04/election-special-whatever-you-do-do-not-vote-for-this-candidate/#respond Tue, 04 Nov 2008 23:59:41 +0000 http://smbconsultinginc.com/blog/real-estate/election-special-whatever-you-do-do-not-vote-for-this-candidate/ Today’s vote is historic. And I assure you that no matter who you voted for,your guy in some way manipulated you. Once you found yourself making your choice, most people will defend their choice logically. Although as we know in sales 101, we buy for emotional reasons and justify with logic. . Some interesting lessons […]

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]]> https://smbconsultinginc.com/2008/11/04/election-special-whatever-you-do-do-not-vote-for-this-candidate/feed/ 0 540 And the winner is . . . https://smbconsultinginc.com/2008/11/03/and-the-winner-is/ https://smbconsultinginc.com/2008/11/03/and-the-winner-is/#comments Mon, 03 Nov 2008 23:39:26 +0000 http://smbconsultinginc.com/blog/?p=536 Actually, that’s poor grammar.  There will be three winners for the REMO Training package for replying with their thoughts and opinions on what would make the training most beneficial. Phil Bordeaux wins one copy for his response AND stepping up to the plate first.  It’s never easy to be the first one to speak up […]

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]]> https://smbconsultinginc.com/2008/11/03/and-the-winner-is/feed/ 2 536 3 Newsletters You Should Definitely Subscribe To https://smbconsultinginc.com/2008/10/31/3-newsletters-you-should-definitely-subscribe-to/ https://smbconsultinginc.com/2008/10/31/3-newsletters-you-should-definitely-subscribe-to/#respond Fri, 31 Oct 2008 13:19:37 +0000 http://smbconsultinginc.com/blog/social-media/3-newsletters-you-should-definitely-subscribe-to/ When I first started using the Internet, I was a bit afraid of subscribing to email newsletters. Why? Because I thought that people would just spam the heck out of me with offers and sales pitches. Lately, however, I started subscribing to a few of them, and I must confess that some provide a real […]

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]]> https://smbconsultinginc.com/2008/10/31/3-newsletters-you-should-definitely-subscribe-to/feed/ 0 513 The Future of Content in the Age of Information Overload https://smbconsultinginc.com/2008/10/31/the-future-of-content-in-the-age-of-information-overload/ https://smbconsultinginc.com/2008/10/31/the-future-of-content-in-the-age-of-information-overload/#respond Fri, 31 Oct 2008 13:19:15 +0000 http://smbconsultinginc.com/blog/social-media/the-future-of-content-in-the-age-of-information-overload/ The decline of newspaper popularity has been attributed to the rise of the internet and the proliferation of web-based content. With an extremely low barrier of entry and variable cost, the web allows anyone with a computer to become an independent publisher: As a result, the amount and variety of content online far exceeds print publications in most […]

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]]> https://smbconsultinginc.com/2008/10/31/the-future-of-content-in-the-age-of-information-overload/feed/ 0 507 FREE SEO Training! https://smbconsultinginc.com/2008/10/16/free-seo-training-2/ https://smbconsultinginc.com/2008/10/16/free-seo-training-2/#comments Thu, 16 Oct 2008 13:19:14 +0000 http://smbconsultinginc.com/blog/?p=377 As you may already know, I’m in the midst of producing a marketing optimization home study training package for the real estate industry. The material applies to any industry, but real estate is featured more prominently throughout. I’ve reached a bit of a sticking point and could really use your help. The videos and accompanying […]

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]]> https://smbconsultinginc.com/2008/10/16/free-seo-training-2/feed/ 11 377 Eunice Bauer, 1928-2008, RIP https://smbconsultinginc.com/2008/06/26/eunice-bauer-1928-2008-rip/ https://smbconsultinginc.com/2008/06/26/eunice-bauer-1928-2008-rip/#respond Thu, 26 Jun 2008 11:24:58 +0000 http://smbconsultinginc.com/blog/?p=318 On June 25, 2008, my mother, Eunice Bauer, passed away after 79 years and recent bouts with bladder cancer and Alzheimer’s disease. Many of you who are familiar with the developments in recent months knew, as I did, that this day was quickly approaching, but that doesn’t prepare anyone for the actual event.  I thought […]

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