Personal Archives - Business Marketing Consulting Services | Louisville, KY | SMB Consulting, Inc.

Plan Business Growth Strategies with a Personal Marketing Partner

roger — Tue, 10 May 2011 21:20:09 +0000

Plan Business Growth Strategies with a Personal Marketing Partner It is essential to devise the right marketing strategies for the expansion of your business. You need to market your services or products well so that it gets sold. Well-marketed products usually have high sales because the promoters perform their work efficiently. As a promoter, if […]

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Blogging Questions & Answers 27

Sat, 29 Nov 2008 23:24:26 +0000

Happy Thanksgiving for you guys that celebrate it (I know it was yesterday…). Another set of questions and answers is live. If you want to ask a question you just need to leave a comment below with it. 1. James asks: I run a podcast via a blog. I just started moving into video and […]

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Microsoft Helps adCenter Customers Get Help

Tue, 25 Nov 2008 00:34:41 +0000

Getting support for any product is often a painstaking and time consuming ordeal. There are parts of Microsoft that I have personally had such trouble with. read more

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Make trade events deliver in 2009 (Cece Lee)

Mon, 17 Nov 2008 19:33:46 +0000

Drew’s Note: As I try to do every Friday, I’m pleased to bring you a guest post. Meet another thought leader who shares her insights via the blogosphere. So without further ado…Cece Lee. Again. Enjoy! As companies prepare to reduce travel and marketing budgets, marketers will be seeking ways to get the most out of […]

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How to Understand Your Audience: Data Collection & Analysis

Mon, 17 Nov 2008 19:33:38 +0000

The internet is a fast-paced environment. People can come to your website at any hour from a wide range of locations, each of them with different intentions or needs. Unlike physical retail stores, you can’t see who is coming in and browsing around. You don’t know much about the people reading you. How can we develop a rough profile […]

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Small gestures can yield lasting results

Mon, 10 Nov 2008 16:24:15 +0000

A few months ago, Guy Kawasaki tweeted (made a short announcement on Twitter, the micro-blogging site) that he was done with his next book’s manuscript and was looking for a few people to proofread it and give him feedback. I was what I assume was a pretty large group of people who raised their hands. […]

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Want a couple free hours with a top notch business coach?

Thu, 06 Nov 2008 04:06:30 +0000

Every business owner/leader needs a sounding board. A safe place to explore ideas or get honest feedback about their own strengths and weaknesses. I know I’ve sure needed that from time to time. Blend that with the wisdom of The E-Myth by Michael Gerber (read about their coaching philosophy) and what do you get? E-Myth […]

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Election Special: Whatever You Do, Do Not Vote For This Candidate

Tue, 04 Nov 2008 23:59:41 +0000

Today’s vote is historic. And I assure you that no matter who you voted for,your guy in some way manipulated you. Once you found yourself making your choice, most people will defend their choice logically. Although as we know in sales 101, we buy for emotional reasons and justify with logic. . Some interesting lessons […]

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Personal Branding is its own reward

Mon, 03 Nov 2008 00:15:40 +0000

Each year, Dan Schawbel’s organization recognizes some of the standout brands with Personal Brand Awards. Last year, Rohit Bhargava won the gold award, and this year Jeremiah Owyang was presented the 2008 gold award. An esteemed panel of judges made the selection and people were graded based on a few factors, such as value proposition, […]

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Direct mail tricks: The envelope

Fri, 31 Oct 2008 20:30:14 +0000

And the envelope says…..hopefully your direct mail envelopes are saying, "Open me!" Many marketers put a great deal of time and effort into what’s inside the envelope but completely miss the opportunity to grab the recipient’s attention long before the package gets opened. Here are some simple strategies for making the most of the envelope. […]

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