How Yahoo! Blew It

From Wired: How Yahoo Blew It.Talks about how Yahoo! offered to buy Google in 2002 and how things have changed since. If you regularly read this blog, you know I have Semel as one of the Five CEOs that Must Go so this merely adds fuel to that fire. I still believe...

2007 Guide to Linkbaiting: The Year of Widgetbait

Found over on Search Engine Land: 2007 Guide to Linkbaiting: The Year of Widgetbait.A little background from Wikipedia before you jump on over:Link bait is any content or feature within a website that somehow baits viewers to place links to it from other websites....

The Cycle of Choice

Another find on Seth Godin’s Blog: The Cycle of Choice. Seth points out an interesting phenomenon where a leader is “discovered” then suddenly disappears when the competition figures it out to present a better alternative and what happens because of...