research Archives - Business Marketing Consulting Services | Louisville, KY | SMB Consulting, Inc. https://smbconsultinginc.com/tag/research/ Better Marketing | Better Results Sat, 29 Nov 2008 23:24:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://i0.wp.com/smbconsultinginc.com/wp-content/uploads/2023/03/cropped-SMB_cyan.png?fit=32%2C32&ssl=1 research Archives - Business Marketing Consulting Services | Louisville, KY | SMB Consulting, Inc. https://smbconsultinginc.com/tag/research/ 32 32 230892403 Website Traffic Series Part 20: Leveraging Holidays and Big Events https://smbconsultinginc.com/2008/11/29/website-traffic-series-part-20-leveraging-holidays-and-big-events/ https://smbconsultinginc.com/2008/11/29/website-traffic-series-part-20-leveraging-holidays-and-big-events/#comments Sat, 29 Nov 2008 23:24:25 +0000 http://smbconsultinginc.com/blog/social-media/website-traffic-series-part-20-leveraging-holidays-and-big-events/ Christmas, thanksgiving, the summer Olympic games, the U.S. presidential elections, you name it. For most people those are holidays where they rest and hang out with family and friends, or big events that they watch on television. For website owners and Internet marketers, however, those are great traffic generation opportunities! The concept: The Internet is […]

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]]> https://smbconsultinginc.com/2008/11/29/website-traffic-series-part-20-leveraging-holidays-and-big-events/feed/ 2 579 Make trade events deliver in 2009 (Cece Lee) https://smbconsultinginc.com/2008/11/17/make-trade-events-deliver-in-2009-cece-lee/ https://smbconsultinginc.com/2008/11/17/make-trade-events-deliver-in-2009-cece-lee/#respond Mon, 17 Nov 2008 19:33:46 +0000 http://smbconsultinginc.com/blog/social-media/make-trade-events-deliver-in-2009-cece-lee/ Drew’s Note:  As I try to do every Friday, I’m pleased to bring you a guest post.  Meet another  thought leader who shares her insights via the blogosphere. So without further ado…Cece Lee.  Again. Enjoy! As companies prepare to reduce travel and marketing budgets, marketers will be seeking ways to get the most out of […]

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]]> https://smbconsultinginc.com/2008/11/17/make-trade-events-deliver-in-2009-cece-lee/feed/ 0 571 25 Lessons Learned from Failure https://smbconsultinginc.com/2008/11/10/25-lessons-learned-from-failure/ https://smbconsultinginc.com/2008/11/10/25-lessons-learned-from-failure/#respond Mon, 10 Nov 2008 16:24:08 +0000 http://smbconsultinginc.com/blog/social-media/25-lessons-learned-from-failure/ If you want to succeed, you got fail. And fail a lot! Sounds counter-intuitive huh? But is one of the most important business concepts. If you don’t fail, you are not stretching out of your comfort zone. You are not taking risks. You are not learning things along the way. There is an interesting article […]

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]]> https://smbconsultinginc.com/2008/11/10/25-lessons-learned-from-failure/feed/ 0 552 Personal Branding is its own reward https://smbconsultinginc.com/2008/11/02/personal-branding-is-its-own-reward/ https://smbconsultinginc.com/2008/11/02/personal-branding-is-its-own-reward/#respond Mon, 03 Nov 2008 00:15:40 +0000 http://smbconsultinginc.com/blog/social-media/personal-branding-is-its-own-reward/ Each year, Dan Schawbel’s organization recognizes some of the standout brands with Personal Brand Awards. Last year, Rohit Bhargava won the gold award, and this year Jeremiah Owyang was presented the 2008 gold award. An esteemed panel of judges made the selection and people were graded based on a few factors, such as value proposition, […]

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]]> https://smbconsultinginc.com/2008/11/02/personal-branding-is-its-own-reward/feed/ 0 534 Try the RankSense SEO Software for 30 Days Free https://smbconsultinginc.com/2008/10/31/try-the-ranksense-seo-software-for-30-days-free/ https://smbconsultinginc.com/2008/10/31/try-the-ranksense-seo-software-for-30-days-free/#comments Fri, 31 Oct 2008 20:29:58 +0000 http://smbconsultinginc.com/blog/social-media/try-the-ranksense-seo-software-for-30-days-free/ The guys from RankSense are having a promotional campaign where you can subscribe for an account with a 90-days money back guarantee (and it won’t be charged for the first 30 days). So what is RankSense? It is an all-in-one SEO software that brings 12 integrated tools to optimize most aspects on your blog or […]

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]]> https://smbconsultinginc.com/2008/10/31/try-the-ranksense-seo-software-for-30-days-free/feed/ 1 527 Should You Really Write About What You Love If You Want to Make Money Online? https://smbconsultinginc.com/2008/10/31/should-you-really-write-about-what-you-love-if-you-want-to-make-money-online/ https://smbconsultinginc.com/2008/10/31/should-you-really-write-about-what-you-love-if-you-want-to-make-money-online/#respond Fri, 31 Oct 2008 13:19:37 +0000 http://smbconsultinginc.com/blog/social-media/should-you-really-write-about-what-you-love-if-you-want-to-make-money-online/ That is a common cliché among bloggers, make money online experts and web entrepreneurs. I am sure you heard it before. Heck, I used to give this advice myself. It goes like this: If you want to make money online, you got pick a topic that you are passionate about. You need to love it, […]

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]]> https://smbconsultinginc.com/2008/10/31/should-you-really-write-about-what-you-love-if-you-want-to-make-money-online/feed/ 0 514 Fear of Losing: Using Competitive Instincts to Your Advantage https://smbconsultinginc.com/2008/10/31/fear-of-losing-using-competitive-instincts-to-your-advantage/ https://smbconsultinginc.com/2008/10/31/fear-of-losing-using-competitive-instincts-to-your-advantage/#respond Fri, 31 Oct 2008 13:19:18 +0000 http://smbconsultinginc.com/blog/social-media/fear-of-losing-using-competitive-instincts-to-your-advantage/ The Winner’s Curse is a term used to describe auctions whereby the winner will overpay because he/she overestimates the item’s actual market value. This tendency to overbid is due to factors like incomplete information or other market participants. Recent research show that people also overbid because of the fear of losing in a social competition.  A team of NYU neuroscientists and […]

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]]> https://smbconsultinginc.com/2008/10/31/fear-of-losing-using-competitive-instincts-to-your-advantage/feed/ 0 508 How To Get The Most Bang for Your $2500 Marketing Budget https://smbconsultinginc.com/2008/10/31/how-to-get-the-most-bang-for-your-2500-marketing-budget/ https://smbconsultinginc.com/2008/10/31/how-to-get-the-most-bang-for-your-2500-marketing-budget/#respond Fri, 31 Oct 2008 12:57:27 +0000 http://smbconsultinginc.com/blog/real-estate/how-to-get-the-most-bang-for-your-2500-marketing-budget/ This is a bonus sixth step in the continuing series on how new agents can successfully break into the real estate market. (FYI disclosure: I use a few affiliate links throughout this article.) I’ll close this series by going back to Mike’s original question. As a new agent, if I had $2500, how would I […]

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]]> https://smbconsultinginc.com/2008/10/31/how-to-get-the-most-bang-for-your-2500-marketing-budget/feed/ 0 483 Real estate marketing optimization (REMO) training update https://smbconsultinginc.com/2008/10/21/real-estate-marketing-optimization-remo-training-update/ https://smbconsultinginc.com/2008/10/21/real-estate-marketing-optimization-remo-training-update/#comments Tue, 21 Oct 2008 22:24:40 +0000 http://smbconsultinginc.com/blog/?p=414 I just completed the keyword research training module for the real estate marketing optimization training product I’m producing.  There are a few finishing touches to add, but it’s already 1 hour and 50 minutes long.  I have held nothing back in the keyword module as it is the cornerstone to an effective optimization campaign. If […]

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]]> https://smbconsultinginc.com/2008/10/21/real-estate-marketing-optimization-remo-training-update/feed/ 3 414 Real Estate SEO: Carving out a niche with keyword analysis https://smbconsultinginc.com/2008/09/29/real-estate-seo-carving-out-a-niche-with-keyword-analysis/ https://smbconsultinginc.com/2008/09/29/real-estate-seo-carving-out-a-niche-with-keyword-analysis/#respond Tue, 30 Sep 2008 02:06:20 +0000 http://smbconsultinginc.com/blog/?p=367 Today, I have created a video that speaks directly to the real estate industry as I am in the middle of a large prospecting campaign which targets real estate professionals.  Even if you are not in the real estate profession, this video may help you carve out a nice little niche within your market. [kml_flashembed […]

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