Step 2: Searching for Quality
When looking for quality link partners, it’s often best to broadly search the blogosphere in order to return the greatest number of sites. Unlike traditional searches where it’s most desirable to weed out as many sites as possible, the opposite is true when link building. For the purposes of this training, we’re going to focus on the broad term “real estate” since many of our clients tend to be in this field.
Simply enter the term “real estate” in the technorati.com search bar at the top (as highlighted above) and click on search.