Leveraging Facebook for Your Business

While Facebook is admittedly not one of my favorite social media sites, there are ways to utilize it that will benefit you professionally. In the video below, I take a stab at giving a broad overview of Facebook and how you can leverage it from a business perspective....

5 Ways Enterprises can Increase Sales

In the video below, I outline a fictitious technology company that generated $62.5 million in 2007. The company is experiencing some growth pains however, and I have outlined five potential solutions to help them address their revenue growth obstacles. Take a peek at...

7 Twitter Business Applications

Frequently, when I meet with business decision makers I hear things like “social media just seems like a bunch of 20 somethings wasting time talking about nonsense” or “I just don’t see any business value in Twitter.” That got me to...

Corporate Offices: Do They Matter?

Earlier today, I got into a mild debate about the phone number displayed in one of my recent videos. The number is to my home that doubles as my current office. To me, it’s not a big deal, but the suggestion was made that it might be frowned upon by the...