by | Thursday | Core Competency, Customer Service, Sales / Marketing
The group I have been partnering with has been working with a local (Louisville, KY) franchisor to help with their marketing efforts. We’ve met with the franchisor four or five times, and we seem to struggle with getting our arms around everything his franchise...
by | Wednesday | Radio Show, Sales / Marketing, SMB Consulting News
As some of you know, and just as many may not, I have been asked to host a weekly one hour marketing radio show on Voice America’s business channel starting in early October. As of this e-mail, I am 99.9% sure this will happen, and I already have six guests that...
by | Tuesday | Cold Calling, Prospecting, Sales / Marketing
By Roger Bauer Whether you’re new to sales or a grizzled veteran, the thought of making a true cold call is unlikely to be on your favorites list. Luckily, there are simple ways to warm up a call that don’t require major changes to your approach. Let’s take a peek at...
by | Monday | multiple streams of revenue, Sales / Marketing
Let me ask you a quick question–are you interested in generating multiple streams of revenue to eliminate the reliance on your day job as a sole source of income? If so, I believe I just purchased a product that can help with that which I’ll gladly review...
by | Wednesday | Business Strategy, Sales / Marketing
Posted by Michael Cage on Friday, May 18, 2007 Just because marketing advice is repeated often … doesn’t make it true. “Find a need and fill it … that is the key to successfully marketing a business.” – Someone who needs to be...
by | Friday | Sales / Marketing
By GuyKawasaki Duct tape (the tape) is simple, effective, and affordable—it’s not always the prettiest solution, but it does always work. The central theme of Duct Tape Marketing: The World’s Most Practical Small Business Marketing Guide by John Jantsch is that...
