by | Tuesday | Sales / Marketing
By Seth Godin I’m serious. Smart people with good ideas worth sharing can get a lot out of this exercise.To help you out, I wrote a lens about the simple details of how to do it.It’s technically easy and when it works, your idea will spread far and wide....
by | Tuesday | Sales / Marketing
By Seth Godin (and what’s in it for you…)I participated in an interesting experiment today. I was lucky enough to attend career day with 75 eighth graders. Divided into five groups, I got to see a group at a time for about fifteen minutes each.Within three...
by | Tuesday | Sales / Marketing
I found this over on the Duct Tape Marketing Blog:Adobe Labs released a very fun and useful tool for anyone that would like to learn about combining colors or creating what they call color themes. The tool is called kuler. (Requires the latest Flash player to view)...
by | Tuesday | Business, Sales / Marketing
By Seth Godin I went to trade in my car Jay Porter Prius for an updated Prius today. Well, I meant to do that, but I walked out instead. I arrive at Westchester Toyota and pass two or three salespeople loitering outside. Inside, there were two or three more, sitting...
by | Monday | Sales / Marketing
By Seth Godin Most marketing (and most business) is usually like this: Do this and get that. Figure out what you want, figure out what you need to do to get it, and go do it. I was thinking about the way my Dad does business the other day. He’s been a successful...
by | Sunday | Sales / Marketing
BY STEVE COHNSaturday, March 3, 2007 12:01 a.m. EST 1. “Understanding Media” by Marshall McLuhan (MIT Press, 1964). I have no idea who might be the smartest human ever, but the most brilliant marketing mind of all belonged to Marshall McLuhan....
