by | Tuesday | Social Media
We hear a lot of buzz about innovation. Everyone is trying to create the next iPod. But sometimes, the most powerful way to reward current customers and gain new one is not by inventing something new…but instead, by removing an irritant. Amazon...
by | Sunday | Social Media
Each year, Dan Schawbel’s organization recognizes some of the standout brands with Personal Brand Awards. Last year, Rohit Bhargava won the gold award, and this year Jeremiah Owyang was presented the 2008 gold award. An esteemed panel of judges made the...
by | Sunday | Social Media
All right guys, it is show time! The competitors have until November 30th to gain as many RSS subscribers as they manage to, using all sorts of strategies and techniques. The just can’t use blackhat methods (i.e. spamming, faking stats) or spend money on the...
by | Sunday | Social Media
I came across this article a while ago already, but it has some nice tools inside to will share with you guys nonetheless. It is titled 15 Tools for Monitoring a Website’s Popularity, and it basically has a list with tools that you can use to see how third parties see...
by | Sunday | Social Media
I walked into a client’s boardroom to make a presentation. The room looked like many other boardrooms, but there was one thing that immediately caught my eye. They had party mints on the table. I’m not telling you the industry, location, brand or any...
by | Friday | Social Media
And the envelope says…..hopefully your direct mail envelopes are saying, "Open me!" Many marketers put a great deal of time and effort into what’s inside the envelope but completely miss the opportunity to grab the recipient’s...
