by | Friday | Social Media
The Winner’s Curse is a term used to describe auctions whereby the winner will overpay because he/she overestimates the item’s actual market value. This tendency to overbid is due to factors like incomplete information or other market participants. Recent...
by | Friday | Social Media
The decline of newspaper popularity has been attributed to the rise of the internet and the proliferation of web-based content. With an extremely low barrier of entry and variable cost, the web allows anyone with a computer to become an independent publisher: As a...
by | Friday | Social Media
Search engines are an excellent source of high quality web traffic. They don’t send visitors who ’stumble upon’ your website or accidently clicked on an ad banner. Instead, they send you interested visitors who type in a query while fully...
by | Thursday | Social Media
You probably have come across the Revolution theme once or twice right? Created by my friend Brian Gardner (who also designed the first custom theme for Daily Blog Tips long time ago), it was a huge success around the blogosphere. The themes used to sell for $79, and...
by | Thursday | Internet, SEO Training, Social Media
As you may already know, I’m in the midst of producing a marketing optimization home study training package for the real estate industry. The material applies to any industry, but real estate is featured more prominently throughout. I’ve reached a bit of a...
by | Friday | Events, Louisville, Marketing, Social Media
On Tuesday, July 14, 2008 the Social Media Club of Louisville met at the Water Tower on Zorn Avenue. The meeting was well attended and a welcome change of scenery from some of the louder atmospheres of the early days. A very interesting presentation was given by Jake...