by | Monday | Company News, Marketing, Product News, Sales / Marketing, SMB Consulting News
I’m about 85% done with the Personalization Precept Report and plan to have it ready for release (along with the follow up campaign) by Friday (August 8, 2008). If you’re wondering what benefits you’ll receive by registering to receive this free...
by | Friday | Events, Louisville, Marketing, Social Media
On Tuesday, July 14, 2008 the Social Media Club of Louisville met at the Water Tower on Zorn Avenue. The meeting was well attended and a welcome change of scenery from some of the louder atmospheres of the early days. A very interesting presentation was given by Jake...
by | Friday | Business Opinion, Customer Service, Observation
I just placed a pizza order to be delivered by Domino’s at 5:30 PM. Their fancy order tracker (which I think is pretty cool, but I’m not sure this is what they had in mind) informed me that the pizza was baked and put into a box at 5:40 PM. At 6:04, it...
by | Thursday | Company News, Marketing, Product News, Sales / Marketing, SMB Consulting News
The past few days, I have been working around the clock on a report that I believe will be well received by the marketing community. I hope to have it completed by the close of business this Friday, and I will be sending out advanced copies to those folks in my...
by | Tuesday | Book Review, Sales / Marketing
Author: Ian Lurie Approaching prospects and customers as if you’re just having a conversation tailored specifically for their situation is a great way to better connect with them and ultimately get them to buy. That’s the basic premise of the book, and I...
