by | Wednesday | Preview, Radio Show, SEO
This Thursday, Rand Fishkin, CEO of SEOmoz.org, will be my guest on the Bauer Pauer Hauer. As most of you already know, search engine optimization is one of the hottest marketing techniques out there today. Whereas old school advertising and interruptive marketing...
by | Tuesday | Book Review, Sales / Marketing
Author: Chet Holmes First off, this is a fantastic book for anyone involved in the marketing of a business; not just salespeople. Chet Holmes does a great job connecting the strategic aspects of business with the sales and marketing functions to the point it would be...
by | Thursday | Business Strategy
By Valeria Maltoni Although very important for entrepreneurs and business owners, we would all be served well by having a well defined exit strategy. Similarly to your investment portfolio, an exit strategy needs to be recalibrated over time to make sure it serves you...