by | Thursday | Business Strategy
By Valeria Maltoni Although very important for entrepreneurs and business owners, we would all be served well by having a well defined exit strategy. Similarly to your investment portfolio, an exit strategy needs to be recalibrated over time to make sure it serves you...
by | Thursday | strategic planning
Small business owners mistakenly believe that the size of their business negates the need for strategic planning but the opposite is actually true. Its inherent size is actually what makes strategic planning more important because it can be means for a small business...
by | Thursday | Advertising
One of the worst mistakes an advertiser can make is sending mixed messages. I’m always paying attention to advertising and marketing to see how others attempt to get their message across in 15-30 seconds. After-all, the human attention span isn’t getting...
by | Thursday | strategic planning
Dealing with and handling change and uncertainty is one of the major challenges each of us faces in today’s world. And we face it in our business and personal lives. It can be said that change and uncertainty arrive together and that most people find it much more...