Good Cloaking, Evil Cloaking & Detection

Good Cloaking, Evil Cloaking & Detection

Is cloaking evil? It’s one of the most heavily debated topics in the SEO industry — and people often can’t even agree on what defines cloaking. In this column, I wanted to look at an example of what even the search engines might consider...
Low-Cost Way to Hire and Train Employees

Low-Cost Way to Hire and Train Employees

By Anita Campbell on HR Using non-profit employment-related organizations in your community can be a low-cost way to hire and train employees, and even provide benefits for them. The Hitachi Foundation has issued “A Pocket Guide for Business Leaders.” This is a PDF...

How to Succeed in Business (to Business)

By Seth Godin The secrets might surprise you. The most successful b2b organizations, in my opinion, understand the value of:PatiencePromisesBeing CenteredWe worked very closely with Brian and his team at Viget for a many months building the initial architecture of...

Structuring Your Business Properly

Structuring your business correctly for your needs and tax purposes, is an important step in starting your own business, be it at home or at another location.Here are brief descriptions of the different types of a business structure that will help you in your...
Name tags

Name tags

from Seth Godin’s Blog:————————– I love name tags.I think doing name tags properly transforms a meeting. Here’s why:a. people don’t really know everyone, even if they think they do.b. if you...