US employers brace for flood of age-related lawsuits

America’s rapidly-ageing workforce is going to lead to a dramatic increase in expensive age-related law suits, employers have been warned.Author: Nic Paton Lawyers have said they are already seeing age discrimination becoming a growing problem for employers as...

Precision in language

By Seth Godin “The building was full—though not completely full—of cheerful…” Kelefa Sanneh in today’s New York Times. That was enough to get me to stop reading.Here’s the thing: people are reading less than ever. They’re reading...

Building Winning Brands – 4 of 16

By Derrick Daye on Volkswagon bug The fourth most important thing to know about building winning brands is that the brand and its products and services must exceed customer expectations. No amount of customer communication and relationship building can compensate for...